National Sleep Foundation and Carpenter Co. Launch New Brand
Washington, DC., April 19th, 2010 - The National Sleep Foundation is pleased to announce that it has teamed up with Carpenter Co. to launch a new line of pillows, mattress toppers and mattress pads under the National Sleep Foundation brand. Every product will include National Sleep Foundation education materials to help consumers improve their sleep.
"The opportunity to work with Carpenter Co. to build a great new product line that promotes comfort and educates Americans about sleep is exciting," says David Cloud, CEO of the National Sleep Foundation. "Combining the National Sleep Foundation’s cause to improve sleep health and safety through education with the industry’s leading utility bedding manufacturer, designer and marketer accelerates the Foundation’s ability to help the public."
Carpenter Co. will work with the National Sleep Foundation to create National Sleep Foundation branded products to be distributed throughout the U.S. by major retailers. National Sleep Foundation products will bear the distinct National Sleep Foundation logo and will have been independently tested for comfort and support and will continue to be periodically tested and reviewed by the National Sleep Foundation.
"Carpenter Co. is very excited about the new the National Sleep Foundation branded products. The National Sleep Foundation is an established name and brand in the U.S. representing quality sleep information. Extending that brand to great sleep products is a logical extension of that brand and we are proud to be a part of this partnership. " says Dan Schecter, Vice President of Sales and Marketing, Carpenter Co.
About the National Sleep Foundation
The National Sleep Foundation is dedicated to improving sleep health and safety through education, public awareness and advocacy. It is well-known for its annual Sleep in America poll. The Foundation is a charitable, educational and scientific not-for-profit organization located in Washington, DC. Its membership includes researchers and clinicians focused on sleep medicine, professionals in the health, medical and science fields, individuals, patients, families affected by drowsy driving and more than 900 healthcare facilities throughout North America. Please visit www.sleepfoundation.org for more information.
About Carpenter Co.
Carpenter Co. is the largest manufacturer of comfort cushioning products in the world. The Richmond, Va.-based company manufactures a wide variety of polyurethane foam and polyester fiber products, all designed to make the world more comfortable. Born and built in the United States, Carpenter Co. has a 60-year history of designing the world’s most comfortable products and remains on the cutting edge of product development, creating new innovative products that improve sleep and enhance active life styles. The Carpenter Co. Consumer Products Division offers a familiar line of trusted products. For more information, visit www.carpenter.com.
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